Feeding Push Click Events to the Engine
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Improvement
We passed a push notification to Segmentify Engine via a handler function on sw.js, but we observed an average 50% difference between Segmentify’s data and the data on Google Analytics. We started to take the data collection process through the site as Google Analytics did and we saw that the difference decreased to 5%. Thus, we observed that our Push contributions increased by some 100% in some accounts.